Creative Marketing Ideas for Writers
May 27, 2009 by Maria Keckler
Filed under Habits, Publication, The Whole Nine Yards, Writing Craft
In “Golden Rule Marketing for Writers,” Emily Akin reminded us that aspiring authors should learn to love marketing and spend as much as 80% of their time marketing their writing. Still, some writers chew on this idea with apprehension, hoping they will be the exception. I think the problem is that we tend to approach marketing with the wrong perspective.
I recently ran across Meeting Needs, a blog post by Sarah Bolme, Director of Christian Small Publishers Association. She challenges Christian writers to see marketing differently. She says this: ”Promoting a book is like being a missionary. Missionaries don’t sit at home and wait for people who need Jesus to come to them. They go “into all the world” and seek the lost.” What a great perspective!
If you are beginning to feel differently about marketing, then you are ready for some new ideas to reach your readers. Here are five links to articles from creative writers and marketers that can get your creative juices flowing:
Question: How about you? Do you have some creative marketing ideas that help you reach your readers? Share them with us.
Golden Rule Marketing for Writers
May 14, 2009 by WTS-Editor
Filed under Habits, Publication, The Whole Nine Yards
Editor’s Note: This is a guest article by Emily Akin. Read on and find out how you can enter to win a copy of Emily’s e-book, A Business Approach to Marketing Your Work .
The Golden Rule
”So in everything, do to others what you would have them do to you, for this sums up the Law and the Prophets” Matthew 7:12 (TNIV).
Would you like to sell more of your writing? To get your work published, you must give your customers, the editors, what they need. Editors know what their readers (customers) want, and they only accept work that addresses their readers’ needs. Writers and editors apply the Golden Rule every day, not pursuing their own interests but the interests of their readers. Read more
